Mini Pan-Tilt Mount
art direction, email, social, search
During my time at Blink, I had the opportunity of taking the lead on the creative for the launch of the Mini Pan-Tilt Mount in the US, CA, & UK. I had a large hand in the emails, paid social & search ads, organic as well as attend a video shoot for the product. I had a lot of fun working on this project from picking the colors to the animation styles. Great outcomes from the launch included more units of the product sold than projected as well as one of top performing ads we had all year. Main programs used was Adobe Illustrator, Adobe Photoshop & Adobe After Effects.
launch email
US Revenue: $311,345
CA Revenue: $23,840
Organic Social
Paid Social
ROAS: $0.82
($0.73 across all markets)
Standard Ads
1.8M imperssions
0.96% CTR
Responsive Ads
video shoot
Mini Camera (Black)
launch email
Below I had the privilege of working on the announcement email for Blink's best selling camera in new color, Black. I designed these announce emails in Adobe Photoshop for millions of customers in multiple different markets.